Key Skills: Digital Design, Compositing, Layout, Visual Storytelling, Multi-Platform Design
Challenge: The marketing team envisioned a flyer that reimagined the concert’s featured artists as a Mount Rushmore style monument. This flyer had to be versatile for both digital and print formats.
Solution: I used Photoshop to blend each artist’s face into the stone for a realistic monument effect, incorporating the Empire logo as an engraved element and refining multiple versions to match the teams vision.
Impact: The flyer was highly successful on social media, garnering positive reactions from fans and helping to generate buzz for the concert. It served as a central piece of promotional content, contributing to increased visibility and interest, ultimately supporting ticket sales for the event.